Businesses across the world are starting 2019 off with a strong focus on proving their sustainability credentials with an ever growing customer focus on these. Over 75 percent of millennials check for a products sustainability credentials.

Green Business HQ has completed two B Corp impact assessments for submission already this year. Demand globally is unprecedented with a 90 day wait list to schedule certification checks once submitted. There are now 2,655 companies certified across 60 countries, including 19 New Zealand businesses.

B Corps are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. The B Corp community is made up of many leaders in sustainable business, driving a global movement of people using business as a force for good. New Zealand businesses We-AR ethical fashion and yoga, Ethique solid beauty bars,  Little Yellow Bird uniforms and Evident Control and Monitoring Systems are among these.

Certified B Corporations need to balance purpose and profit. For some established businesses this can require a major shift in focus and significant work to implement the changes required. For other businesses, especially those setting out with a wider agenda for change, there is already a natural fit and alignment with their governance and operations.

Certifying as a B Corporation looks beyond product or service level certification examining a company’s entire social and environmental performance. The B Impact Assessment evaluates how your company’s operations and business model impact your workers, community, environment, and customers. From your supply chain and input materials to your charitable giving and employee benefits, B Corp Certification helps prove your business is meeting high standards of verified performance.

Green Business HQ recommends B Corp assessments for any business. The process provides a useful framework for assessing your current performance, as well as raising awareness of gaps and opportunities.  Once you’ve completed the initial assessment you can put plans in place to implement the changes required for certification. Or for those businesses already scoring well submit your assessment for certification straight away. Assessments can be relatively quick to do with the key people from your team in the room. For small businesses and startups certification is very affordable, with annual fees starting from $550.

Complete a B Impact Assessment with one of our experienced team! Get on our calendar : a 4-hour booking costs $750